And screenwriters are going to take over
Every time I go out and meet new people these days, one of the first questions I ask them is, “Do you go to the movies?” And the inevitable answer I get is, “No.” The explanations I receive break down into two demographic categories. If the person is younger than 30, they almost always complain about the price being too high. If the person is older than 30, they usually say that life got more complicated (marriage, kids) and they don’t have as much free time as they used to.
With Marvel, the current leader in box office receipts, making half as much as they used to with each release, it is safe to assume that the industry is about to go through a major change. I believe that we’re 3-5 years away from a cratering in the theatrical movie business. But unlike a lot of people in the industry, I don’t see that as a bad thing. I see it as a good thing, especially if you’re a screenwriter. Let me explain.
The thing that is most at risk of dying here is the giant blockbuster. These movies don’t have the box office juice that they used to and it’s causing studios to lose a lot of money. You don’t get to keep spending money forever if you’re losing it so, inevitably, they’re going to have to pull back on these budgets.
This is great news for screenwriters because the less a movie can depend on spectacle, the more it must depend on good storytelling. Movies will go back to the “word of mouth” days of the 70s where, if someone writes a great movie, it will play on and on in the theaters. And even if it doesn’t, it will do well on streaming, because in a world where you don’t need to make 500 million at the box office to break even, it’s perfectly okay to send your movie to streaming early.
What does this mean for screenwriters? What it means is, everybody here is going to have to become a better character writer. The less a movie costs, the more dialogue scenes you’ll be writing into your script. So you need to get good with character in order to write those scenes. Also, the movies themselves will be more character-driven because they have to be. Without spectacle, you have to explore characters internally, explore them in conflict with other characters, and explore them in conflict with the world.
By the way, this does not mean every script now has to be Manchester By The Sea. Far from it. You can still write genre films (horror, thriller, low-budget action). Sinners is actually a good example of what one might write in this new era. It’s character-driven but it still has a genre element to draw audiences in.
Other movies that will do well in this new era (assuming some of them were written better) are: It Ends With Us, A Quiet Place, Longlegs, Heretic, The Beekeeper, Get Out, Air, Bullet Train, and The Menu.
What does this mean for IP? IP will still be valued, of course, but this is also going to benefit screenwriters because the costs of these movies are going to plummet. So they’ll be looking for writers who actually know how to write, since they’ll need you to come up with a fresh cheap take and be able to execute it. A good example would be “Prey,” on Hulu. Big franchise – contained low-budget take.
Again, with less action, you’re going to have more character moments. So screenwriters have to be able to handle those. Thunderbolts is a good example of this. That movie had a lot more character development than your average superhero movie. This tells me that Hollywood may already be moving over to this model.
The next thing that’s going to be important in this new era is separating yourself from AI. AI will get better at writing but it’s only going to get better at the most populist version of writing. It’s going to be able to write a generic sequel to The Rock. But it’s not going to be able to write Everything Everywhere All At Once.
So, in addition to learning how to write strong characters and strong character-driven stories, you need to infuse your own voice as much as possible into those stories so you stand out.
Now, what I’ve learned over the course of reading 10,000 scripts, is that there’s “forced voice” and “natural voice.” “Forced voice” is when you try to ape somebody else’s voice. You’re trying to write all this wall-breaking commentary directly to the reader even though you’ve never done that before in your life. There’s a clear inauthenticity to it.
“Natural voice” is when you take the elements that make you unique as a person and accentuate them. So, if you like dry humor, you up the dry humor in your script. If you love long scenes, like Quentin Tarantino, write long scenes. If you like non-sequiturs, add them. If you’re weird as hell and think about bizarre stuff, include it! If you like telling stories out-of-order, do that. If you naturally love talking to the reader, you can do that as well. Just as long as that’s truly your thing.
Scripts like Civil War, Challengers, Leave The World Behind, Anora, and Missing, will do well in this new era.
This change will not be all-compassing. I think animated movies, like Inside-Out, are still going to do well because parents will want to get their kids out of the house. There will still be outliers, like Barbie and Minecraft, every couple of years. But even those films will take a hit at the box office. They’re not going to become phenomenons anymore, as more and more stuff moves to streaming, keeping even more people home.
But that’s good news for screenwriters as well. The nice thing about streaming is that the admission price is zero. It’s basically: point a device at your TV and press a button. For that reason, the audience doesn’t have nearly the same standards as they do when they go to the theater. I mean I just watched the first 20 minutes of this movie called iHostage on Netflix, about a guy who holds up an Apple Store. It was easily one of the worst movies ever made AND IT WAS #3 ON NETFLIX’S MOST WATCHED MOVIES LIST!
In other words, you don’t have to be the greatest writer to write streaming movies. As long as you’ve got a strong flashy concept, you’ve got a shot. And they need ENDLESS content over there. So there are opportunities to be had.
People have been saying that screenwriting is going to fall to AI over the next few years. I think the opposite. Hollywood is going to need writers more than ever when the mega-franchise collapse happens. So buckle up. It’s about to get fun. :)