Quickly, there will be NO AMATEUR FRIDAY POST TOMORROW. There will be Amateur Offerings Saturday morning, but that’s it. The good news is, I’m sending out a Newsletter tomorrow evening. So make sure you sign up to reap all the yummy screenplay-news benefits. Now on to today’s article!
The spec screenplay market has to be one of the most confounding, one of the most confusing, one of those most frustrating, markets in existence. You’d think all you have to do is write something slightly better than the last movie you saw and you’d be able to start cashing checks and put a down payment on that Bel-Air mansion Redfn keeps reminding you about. Yet time after time, aspiring screenwriters come to Hollywood writing multiple screenplays only to leave a couple of years later with their tail between their legs, attributing their failure to buzz words like “nepotism.”
What is the common mistake these screenwriters make that facilitates their failure?
They never learn the system.
In fact, they probably never even knew a system existed. Their understanding of a screenplay sale is based on a New York Times article they read once about a 3 million dollar spec purchase from a writer, the paper implies, who started screenwriting last week. Nowhere is it mentioned that the writer has actually been studying the craft of screenwriting for 15 years, has three previous sales, and has an amazing relationship with the studio he sold the script to that dates back a decade.
To be clear, most scripts sell through some version of this method. The writer will have a prior relationship with the producer/studio and the producer will say, “You know what I’d really like to make right now? A creature feature.” The writer then writes a creature feature with the understanding that, at least with this buyer, he has a good chance of selling it.
But this is not the system you, the unknown screenwriter, take part in. The system you send your scripts into is more like the Wild Wild West. Instead of known entities collaborating on potential projects they want to make, you’re an unknown entity screaming your idea into a void, hoping one of many others in that void hear you and scream back.
Once you understand that this is how the spec market works, you can start weaponzing your script to attack it. The idea is to write the ultimate “spec-friendly” screenplay, a screenplay specifically designed to do well within the unique parameters that make up the spec market. And this brings us to our first spec-friendly rule. If you’re going to yell your idea out in the hopes that someone yells back, you better make sure your idea is really fucking good. So, rule #1:
1) Generate a concept that’s going to excite people.
80% of spec screenwriters either don’t know the importance of this rule or ignore it. But it’s the heartbeat of every spec sale. Your idea has to be exciting. You guys see it every Saturday morning here on Scriptshadow. You gravitate to the bigger ideas, the bigger concepts, while ignoring the ones that sound bland, small, or uninspired.
What’s troubling is that half the writers out there KNOW that their ideas are small and they still write them, convincing themselves that they’re the “one exception.” Guys, we’re trying to arm our scripts here, not cripple them. If you’re not walking into the spec market with a big idea, it’s like walking onto the battlefield without a gun. You might as well just pose in the position you wanna be dead.
Once you’ve convinced someone to read your script based on that awesome idea, you run into a new problem – the Hollywood Reader, a perennially overworked and hard-to-please soul-crushing individual who may or may not drink the blood of failed screenwriters. The large majority of scripts readers read are terrible, so they’re pre-programmed to think that your script is terrible as well, putting you at an extreme disadvantage before they’ve even opened your screenplay.
What’s important to remember about the reader is that reading for him isn’t an enjoyable experience. Reading for him is work he has to complete by the end of the day. You know that work you’re doing right now? That document you have to send off to your boss or that TPS report you need to make copies of? Readers see your scripts the same way you see those TPS reports – they’re obstacles they must finish in order to get to the things they really want to do that day.
This is a major truth that the average screenwriter either doesn’t know or doesn’t want to acknowledge. That the person they’re giving their screenplay to is actually an ADD riddled fellow screenwriter who wants to whip through and cover their script in record time so they can start working on their own screenplay. And it’s this reality that dictates the bulk of the rules in writing spec-friendly screenplays. Here are rules 2-4, which help navigate this admittedly complicated problem.
2) Write a clear easy-to-follow plot. The heavier the plot is, the more sub-plots there are, the more subtle and nuanced the story beats are, the less of a chance your reader will understand what’s going on. With spec screenplays, you want your story to be clear, in your face, and strong. It’s gotta keep your reader awake!
3) A low character count. The more characters you ask the reader to remember, the more your script becomes an exam as opposed to a script. The reader wants to be entertained, not have their memory tested.
4) A sparse writing style. Again, readers are zipping through your screenplays as fast as they can. Big blocky chunks of text (5-7 lines) slow them down and piss them off. Throw enough of these mega-text blocks in there and a reader will get so pissed he’ll start skipping them entirely.
Let’s take yesterday’s script, “The Revenant,” (about a fur-trader who avenges the men who left him to die) to see how spec-friendly it is. It isn’t the best example because it’s a book adaptation and it was developed in cooperation with a production company. However, The Revenant is a pretty spec-friendly premise and here’s why:
– The plot is easy to follow (clear destination, motivation and goal).
– The character count is low (revolves around 3-4 guys).
– It’s a marketable storyline (revenge plot).
Not convinced? Well, imagine The Revenant next to another script about fur trading. In this other script, we follow the evolution of the fur trade between the years of 1770 and 1910, centering on a Navajo family whose fortunes disintegrate over five generations as the commercialization of the trade eventually puts them out of business, leaving them homeless. Do you see how “un-spec-friendly” that is? The story is long, sprawling, complicated, with lots of characters to remember. It sounds like I’m going to need to take notes. I got news for you. If you ever write a script where the reader has to take notes to remember what’s going on, you haven’t written spec-friendly. You’ve written spec-enemy.
One of the unfortunate side-effects of the spec screenplay system is that, due to factors I mentioned above, it favors genres that fit into an “accelerated reading” state. Therefore, slow period pieces don’t do well on the spec market. Nor do straight dramas. Nor do Westerns. Spec-friendly genres are up-tempo. And this leads us to our fifth rule.
5) Write in one of the six “fast” genres: Comedy, Horror, Thriller, Adventure, Sci-fi, Action.
Not only should your genre be fast, but your story itself should be fast. Any time-frame in excess of one month means your story’s probably too slow-moving for your average reader. Remember, this is a guy whose brain is exhausted from constantly reading junk. He could fall asleep at any moment. So the story most likely to keep him up is the one that’s taking place quickly, the one that’s moving along FAST. Look at some of the recent spec sales. Parents Weekend (about parents who party at their son’s college for one weekend), The Babysitter (about a kid who gets stuck one night with a psycho crazy babysitter), In The Deep (about a girl stuck on a buoy being hunted by a shark). So, rule #6
6) Keep the timeline of your script as short as possible. Under a week is good, but under 72 hours is better.
Finally, in order to write that perfect spec-friendly screenplay, you have to be aware of this simple reality: studios want to make money. The readers are reading for the producers who are producing material for the studios, who are trying to do one thing: Make movies that make as much money as possible. To that end, your spec needs to cover one of the 20 proven subject matters that Hollywood makes money on.
7) Write in one of Hollywood’s 20 proven subject matters. These include:
A. Superheroes
B. Monsters
C. Dinosaurs
D. Pirates
E. Cars
F. Aliens
G. Dystopian Future
H. Apocalyptic Future
I. End of the world/mass destruction
J. Adventure (Indiana Jones, Goonies)
K. Time travel
L. Robots
M. Secret agents
N. Large scale action (Mission Impossible)
O. Large scale sci-fi (Gravity, Star Trek)
P. Fantasy (Lord of the Rings)
Q. Fairy tales
R. Magic
S. Creatures (Vampires, Ghosts, Werewolves, Witches)
T. Sci-fi Fantasy (Guardians, Star Wars)
Look, I know the system is flawed. It isn’t set up to find the best scripts. It’s set up to find easy-to-market high concept screenplays that move quickly and are easy to understand. This is a direct result of the Hollywood Reader system that’s been put in place. But you can either bitch and complain about that and continue to write your epic multi-century fur trading opus that you’re pretty sure is going to be 3% better once you add that knitting accident on page 147, or you can arm your script to excel in this system. You can write the “spec-friendly” screenplay. If I were you, I’d do the latter.
